One Hundred Company
English
Brand manual
A clear, minimal identity designed to remain precise across products, research, and company communications.
A signal that becomes a system.
The One Hundred Company logo begins with an essential idea: intelligence never stands still; it evolves. Its three forms expand like a signal gaining strength until it becomes a system, expressing the passage from an initial intuition to infrastructure capable of operating at scale.
Its curves speak to adaptation, movement, and human thought. Their sequence creates rhythm, direction, and technological precision, while the space between them represents coordinated intelligence: autonomous parts moving forward with a shared purpose.
Brand versions
Use the horizontal lockup, wordmark, or logo according to the available space. Every configuration must remain strictly black or white.
One Hundred Company
Typography
Space Grotesk carries product, editorial, and interface communication. Michroma is reserved for the company name and distinctive identity moments.
LightLight Italic
AaAaRegularRegular Italic
AaAaMediumMedium Italic
AaAaSemiboldSemibold Italic
AaAaBoldBold Italic
AaAaIdentity typeface
ONE HUNDRED COMPANY
Brand associations
When One Hundred Company appears with another brand, both identities keep their autonomy. Use approved partner artwork and build the relationship through spacing, not visual effects.
One Hundred Company
PARTNER BRANDOne Hundred Company
PARTNER BRAND- 01
Match optical height, not exact dimensions.
- 02
Keep one logo-width of clear space between marks.
- 03
Use a neutral divider only when separation is needed.
- 04
Never recolor, merge, or redraw either identity.
Essential rules
- 01
Keep the original proportions.
- 02
Use only black or white.
- 03
Preserve clear space around the mark.
- 04
Do not add shadows, gradients, outlines, or distortion.
Official assets
Vector files remain sharp at every size. Choose the version that creates the clearest contrast.
The official source files currently available are the black and white logos. The web lockup and wordmark configurations shown above are reference applications, not downloadable source artwork.
